---
title: "PerfectPage"
description: "Switch on PerfectPage, set your own scoring standard and find the product pages that fall short."
canonical_url: "https://www.eebz.com/support/perfect-page"
---

PerfectPage™ Product Content scores each of your product pages, at every retailer, from 0 to 100% against a standard you set. Pages below your target score are flagged, so you know where to start.

## Switch on PerfectPage

PerfectPage is switched on per product, from **Products › Our products**, with the PerfectPage toggle on the product's row. It uses points from your subscription, and once on it stays on for 30 days.

## How the score works

The score is a weighted combination of parameters in three groups.

### Discovery

How easily shoppers find the product through retailer search and category pages.

- **Category Rank**: is the product in the top positions of the category page?
- **Market Mismatch**: does the retailer's category match the market you expect?
- **SKU Name Search**: does a search for the SKU name bring up the product near the top?
- **MPN Search**: does a search for the manufacturer part number find it?
- **Key Terms Search**: how does it rank for general category search terms?

### Conversion

The content and data that turn browsers into buyers.

- **Availability**: can shoppers buy it online, and what share of stores stock it?
- **Default SKU**: is your SKU the one shown first on a page that lists several?
- **Page Title**: does the retailer's title follow your SKU naming?
- **Brand**: is the right brand shown?
- **Description**: is it within your minimum and maximum length?
- **Keywords**: are your chosen keywords on the page?
- **Featured Content**: is enhanced content, such as A+, present?
- **Product Specs**: are specifications listed and correct?
- **GTIN & MPN**: are the right identifiers on the listing?
- **Reviews**: are there enough reviews, and is the rating above your threshold?
- **Images**: are there enough, do they match your product, and are their size and dimensions right?
- **Video**: is there video on the page?
- **Buy Box**: is an authorised seller winning the Amazon Buy Box?
- **Cross-sell**: does at least one of your products appear in the cross-sell section?

### Retail Media

How well paid placement is being used.

- **Promoted**: is the product promoted at retailers that offer promotion?
- **Unnecessary Promotion**: is it promoted while already ranking near the top organically?
- **Unavailable Promotion**: is it promoted while it can't be bought?

## Set your standard

Go to **Settings › Organisation › KPIs › PerfectPage** and set:

- **Target score**: the score a page needs to pass, for example 80%. Pages below it show in red.
- **Weights**: how much each parameter counts. Weights must total 100%, or no score is calculated.
- **Thresholds**: the value each parameter is checked against, such as at least 4 images, a description of 200 to 1,000 characters, or a review score above 80%.

Click a parameter's name to open its thresholds. Each field saves when you leave it.

![PerfectPage settings, with the total and target scores and the weight for each Discovery and Conversion parameter](/images/support/pp-settings.webp)

## See the results

### On the dashboard

Add a **PerfectPage** card for an overall score and a breakdown across your products. Filter the card by retailer, market or product. See [dashboard cards](/support/dashboard-cards).

### In a retailer's listings

Add the PerfectPage Score column, and a pass or fail column for any parameter, to a retailer's listings. Every listing in the category is scored, competitors included, with the score circled against your target.

![A retailer listings table with PerfectPage scores circled in red below target, and pass or fail columns for reviews, images and featured content](/images/support/listings-table.webp)

### On a listing

Open any listing. The PerfectPage section shows:

- The overall score, pass or fail
- The score for each group: Discovery, Conversion and Retail Media
- Each parameter's score with the data behind it: the images, the keywords found and missing, the review count and so on

### In reports

Build a PerfectPage report across any mix of products, retailers and markets in the [Playground](/support/reports-playground). Each parameter is available as a column.

## Find the pages to fix

In listings, filter by PerfectPage exceptions to show only the pages with a given problem, such as too few images or missing keywords. That lets you work through a large range one fix at a time.

## Sitemap

See the full [sitemap](/sitemap.md) for all pages.