Eebz vs Rithum (ChannelAdvisor)

Rithum (formerly ChannelAdvisor) is a marketplace management and commerce network platform. In 2023 it sold its digital shelf analytics product, Brand Analytics, to MikMak - so if you came here looking for shelf analytics, Rithum no longer offers it.

Different jobs, different platforms

Rithum manages your selling operations: marketplace listings, inventory, orders, product feeds and retail media. Eebz watches the shelf itself: price, availability, content, search and category position across 1,500+ retailers in 80 countries - and then acts on what it finds.

What Eebz adds alongside a platform like Rithum

Market-adjusted pricing recommendations: Eebz's pricing parameters suggest the right price for each market, so you respond to local conditions rather than averaging across them. Ranging gap detection: because Eebz sees every retailer, it flags listings missing at one retailer but ranged at others - a ready-made sales conversation. And Ada, our AI sales agent, takes the action: emailing the buyer about the reorder, sending the MAP violation report, telling the content owner what to fix.

If you used ChannelAdvisor Brand Analytics

That product now lives elsewhere, and shelf analytics may have dropped out of your stack when it moved. Eebz is a natural home for it: 96% benchmarked accuracy, live data by the time you get into work, and a platform built for the people who manage the digital shelf every day.