Sales insights

Musing and thoughts about selling

Can product availability predict product popularity? See our Sony case example

An exploration of product availability for Sony Dualshock to establish product popularity. New

Anika Sihota & Yana Boiko
28 Oct · 6 min read

Two major markets execute different marketing approaches

Our data reveals how two major markets perform different promotion strategies for a best selling sports game worldwide.New

Anika Sihota & Yana Boiko
11 Sep · 6 min read

Retail Post Covid - A first look

The Coronavirus crisis has drive the unprecedented extended closure of physical retail. What are the likely long term effects?New

Peter Laughton
14 Apr · 7 min read

Top retailer websites listing errors that hold back sales

Top biggest issues with retailer websites that hold back both online and in-store sales. How can we help you improve?New

Peter Laughton
31 Jan · 5 min read

Why does online share peak at Christmas?

Online retail share of total retail sales peaks over Christmas. Why?New

Peter Laughton
12 Jan · 3 min read

Four "R"'s of Retail Sales

Our 'Four R's' is a systematic approach to selling your product in retail that we know can double sales. New

Peter Laughton
10 Jan · 3 min read

Video games market sizing in 2019

Sales always starts with market sizing... view our opinion for 2019New

Peter Laughton
14 Nov · 6 min read

Winning the battle with retail (but losing the video games sales war)

Publishers spend time fighting retail.. but is collapsing retail a pyrrhic victory?New

Peter Laughton
4 Nov · 6 min read

Product lifecycle management and the scarcity principle

Running low on stock can help you sell more.. New

Peter Laughton
4 Nov · 4 min read