Only 21% of promotions are compliant
The rest start late or never start, and you pay twice: lost sales, then support claimed for days the deal did not run. Compliant also means legal. A price drop needs a real full price behind it, in the EU the lowest price of the last 30 days, so Eebz plans the calendar with those gaps built in.
* 63 promotions across 8 retailers tracked in September 2026 across UK and Benelux markets, covering gaming headsets, small domestic appliances and air fryers.
Before
Set the right promotional price
Compare like-for-like products, such as every 9 kg washing machine in Germany. See how their prices have moved and who is on promotion right now, before you commit to a number.
Drop far enough to win, and no further.
Plan the calendar
One calendar for every product and retailer. Each promotion carries its full-price period afterwards, so a price drop that comes too soon is flagged before it is agreed, not after.
Loaded from your price lists, so plan and trade terms match.
During
Check every retailer, every day
Retailers reprice at fixed times. Eebz reads each one after its window, on each market's own clock, so what you see is today's price, not yesterday's carried forward. Live on the day, at the agreed price, on every variant, ended on the day.
Today's verified price, by the time you get in.
Check promotional content
Promotional images and copy are agreed for the period, then checked alongside the price. Eebz shows which retailers are showing the promotional content and which are still on the standard page.
After
Did it work?
Rank and share of shelf are tracked through the promotion and after it. A promotion that moved the product up the page is one that worked; one that did not is one to renegotiate.
Promotions are judged on rank, not on effort.
Win SOA and rebate disputes
Every retailer, every day, every price, kept. When a retailer claims support for days the deal did not run, the record of what was live is already there.
Always
Get only the exceptions
You do not get a daily report of retailers doing what they agreed. You get told when an agreed date is missed, the price is wrong or a variant is left out, with the detail to act on.
Whatever form the deal takes
Price drop
Multibuy
Coupon
Member price
Gaming headsets - Best Buy
Went live before you in 3 of your last 4 promotions.
Competitor promotions,
on the same shelf
Every price drop, yours and theirs. See who goes early, how deep, and how often they are on deal.
Price lists and Promotional MAP
Set up once from your price lists
Upload a CSV of your promotional price lists, or create the promotions in Eebz. Each one carries its market, retailers, dates and promotional price. From that single list Eebz plans the calendar, runs the daily checks and shows whether each agreed promotion ran on the agreed dates at the agreed price.
Upload a CSV or create the promotion in Eebz: market, retailers, dates, promotional price
Eebz checks every retailer against the plan, every day
Agreed promotions show as promoted; missed dates, wrong prices and left-out variants show as exceptions
In the US, add your MAP and promotional MAP windows, and anything below MAP shows as a MAP breach. In Europe, prices are reported against MSRP and the agreed promotion dates.
Black Friday
Add high frequency for peak days
Once a day is right for most promotions. For the handful of days that decide the year, Eebz can read your key retailers several times a day, set up in advance for the period you choose.
- Rank changes through the day, not just overnight
- A price movement timeline through the day
- Stock-outs as they happen: did you run out at 11am or 3pm?
- Switched on for Black Friday, Prime Day or any key promotion period, then back to daily
See how your last promotion landed
Pick a product and a market. Our free digital shelf audit shows what each retailer actually ran.